It seems that a lot of production business (read: food, construction, etc) are trying to fool the buyer by cutting the quality of the product to cut the price.
For example you go to market and buy a salami. You get an “awesome” price for it and you are happy.
What you do not know is that what you bought is far away from a normal salami. It might be just water and some salami powder mixed together.
Putting aside the ethic and healthy aspects of this there is an economic aspect: we all got poorer because of that.
Even the producer which supposedly will get more profit will need to buy other products – that will be also faked - which somehow cancel his profit.
So fake generates fake.